Kimberly-Clark | Viral Campaign

Working with our development partner, Gnoggin Studios, our team created a short series of films and an online digital marketing campaign for Kimberly-Clark. The overall program, entitled “Alien Droppings” featured a new Kimberly-Clark product hi-jacked by Aliens in Episodes One and Two. Episode Three gave viewers an opportunity to write-in and submit their own scripts for our team to produce and feature online. Prizes were awarded to the first-place winner as well as selected second-place entries. The winning entry tied the first 2 episodes together into the campaign finale.