Kids II | Multi-Brand Social Media Strategy & Management

One of the fastest growing companies in baby-to-child products, Kids II® is committed to developing the industry’s most relevant brands, products and designs, supported by the most innovative processes in the industry to become the global baby and toddler expert. Kids II partnered with three squared for social strategy and management for their top three brands (BrightStarts, Comfort & Harmony and InGenuity). As a part of the ongoing management of these brands, our team performed creative ideation to establish new ideas for social engagement as well as running weekly editorial calendars, posting, monitoring and responding on behalf of the brands.